Blake Lively and Olivia Wilde Bonded Over Baguettes at Fendi’s Bash Honoring the Iconic Handbag

Reported by Vogue.

Ninety degrees in Manhattan and nobody canceled. That alone tells you everything about the cultural grip the Fendi Baguette still has, nearly three decades after it first appeared on the arm of every woman who mattered in New York City. On a sweltering Tuesday evening, Fendi's Madison Avenue flagship became the setting for a celebration of the bag's legacy — and a first look at what comes next.

The centerpiece of the night was the Baguette 26424 Re-Edition, originally unveiled in Maria Grazia Chiuri's Fall 2026 collection: a softer, slouchier silhouette that nods to the 1997 original without pretending it's 1997. Alongside it, Fendi introduced The Baguette Lab, a restoration and refurbishment service for vintage Baguettes set to launch nationwide this July. Watching house artisans hand-stitch embellishments at a live embroidery station, Ivy Getty — who arrived early in black Fendi suede boots and a nude sequined Baguette with an opal shimmer — put it plainly: "I'm a big vintage shopper and I'm constantly scouring for bags. Watching her make them by hand is such a special thing." Getty also made the case that the Baguette was the original It Bag, full stop.

The Guest List Agreed

By 7 p.m., according to Vogue, the room had filled considerably. Olivia Wilde came in a floaty Grecian gown with tiny bow details and a beaded Baguette that caught the light. Blake Lively followed in a black-and-indigo denim look, trench coat slung over her shoulders, clutching a black mirrored version — the energy of two women who dress with intention, not coordination. They eventually found each other in a corner near the jewelry cases. Ella Hunt, Deacon Phillippe, Esther McGregor, and Lux Pascal rounded out the crowd, while Delilah Belle Hamlin circled the display cases with the focused energy of someone building a very specific wishlist. "The bags are art," she said, clutching her own animal-print pony hair style. "I actually stole a cheetah pony hair Baguette from my mom's closet."

Pascal offered the evening's sharpest take: "To a lot of young professional girls, even though Fendi is an Italian brand, it represents New York City. It symbolizes a woman who is just blooming in her life — practical, but dynamic, active, and full of fun." The Baguette Lab makes that argument structural: instead of chasing newness, Fendi is betting that the bags women already own are worth investing in further.

The Baguette has always understood that the best accessory isn't just beautiful — it's the one you refuse to put down.

Read the original at Vogue.